RxArt is a nonprofit organization whose mission is to help children heal through the extraordinary power of visual art. We commission exceptional contemporary artists to transform sterile healthcare facilities into engaging and inspiring environments full of beauty, humor and comfort.
There's a lot about art that has to do with healing that hasn't been scientifically explored, but it's definitely helpful for children to be around art, especially when in a hospital situation. They feel more comfortable about being there. Also just thinking positively about everything, which is a part of healing and feeling better.
All of the services absolutely love the coloring books! You should sleep well knowing that you have made 1000 patients living in San Francisco much, much happier (and their doctors and nurses happier, too).